But we didn’t explain any of this to the public. Since a newspaper’s first product is trust, this was not a small oversight. It may be what is quietly killing newspapers everywhere.
Public Relations is Helping/Killing Journalism
June 26th, 2015 No Comments
Tags: Newspaper · Newsroom · Observation
Bakers’ Newspaper Legacy Surrounds Us
June 5th, 2015 3 Comments
When Alton Baker came to Eugene and bought the Eugene Guard in 1927, he followed his father’s lead, earning the trust of skeptical business leaders. But the Bakers were just getting started.
Tags: Chris Anderson · Elbert Baker · Eugene Oregon · Newspaper · Publishing · The Register-Guard · Tony Baker
Seattle’s Newspaper Battles for Respect (or Loses It)
October 26th, 2012 No Comments
If you own a television or a mailbox, you know where most political campaigns spending goes: direct mail flyers and television ads.
Tags: Journalism · Newspaper · Publishing · The Seattle Times