dkSez : : : : : : Don Kahle's blog

… calling it what it is — an expensive and profitable business venture, an economic stimulus for the school and the region, and a source of immense civic pride.

How about ending practices once a week with your speedsters running 4×100 relay races at Hayward Field, professionally timed and open to the public? An eating contest for the linemen? A human tractor-pull? Let some of those competitive juices flow in public.